We are looking for an experienced director who is passionate about driving our rental car brand to success through continual data-driven insights and delivery of results-oriented and revenue-driving marketing campaigns. The focus will be on generating promotional campaigns for the Thrifty brand that can successfully capture market share and improve brand identity/awareness among rental car consumers. This is a position for those who love working in a fast-paced and dynamic environment.
The primary mission of the Director, Thrifty Brand Marketing role is to:
Degree in Marketing, Advertising or other business discipline (MBA highly preferred)
5-10 years of experience in Marketing. A proven track record in brand management positions
Travel Industry experience or CPG experience a plus
Hertz is a Drug-Free Workplace. All employment is contingent on successful completion of drug and background screening.